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Jun 20, 2018

 

Have you gotten an ad from an attorney while visiting your local chiropractor?  Listen in as Ken, Matt and I discuss what I am calling twenty-first-century ambulance chasing and what it means to you.

Did you hear about the new military branch, the Space Force? Matt, Ken and I discuss that and the Space Mining of Asteroids and what it means for our economy.

Have you ever used one of those DNA collection companies, the ones that tell you where you came from?  If so, you'll be interested to hear Ken, Matt and I discuss the hack that happened to My Heritage and what hacks like this means to the future

Find out more on CraigPeterson.com

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Transcript:

Below is a rush transcript of this segment, it might contain errors.

Airing date: 06/20/2018

Ambulance Chasing Attorneys Using Geo-Fencing, Space Mining and DNA Data Breaches

Craig Peterson:[00:00:00] Hey everybody, Good Morning. Craig Peterson here. Of course, you might not be listening to this in the morning. I get it, but Good Morning. Such a nice expression, isn't it. I'm glad you're joining me today. And, of course, we're going to be getting into Ken and Matt. Now we went into a little more depth than usual with them because they had some good questions. But we talked about geo-fencing and how lawyers are starting to use that, to direct ads to you. Yes, indeed the ambulance chaser goes 21st century. We'll talk about the Space Force and space mining and how in 2022 NASA's going to start a trend that frankly could destroy the entire world economy. And, a breach of one of these DNA services. This one was bad enough. But what could happen here in the future. All of that and more of course with Ken and Matt and Craig Peterson. Stick around. Here it goes. I really enjoyed it this morning. Hope you do too. Let me know Craig Peterson dot com slash iTunes. Make sure you leave rating. Hopefully I've earned a five-star rating from you and also a comment, Craig Peterson dot com slash iTunes. Here we go.

[00:01:19] Ken and Matt and we have with us, as usual, Craig Peterson, our tech guru, who joins us at 738 every week. Craig, Good morning. 

[00:01:27] Hey good morning. Doing well. How are the eggs.

[00:01:30] I know how the politics going? Actually, got to tell you the eggs are pretty good. That's not bad. Yeah. The issues are a little suspect, but the eggs are good, so you know and what you don't have. 

[00:01:41] Yeah you know, Craig, my day job, I'm an attorney and so I was wondering if there's any way I can get more business other than chasing the ambulances behind them. So, where I how can get in the ambulance itself.

[00:01:56] I love it. What a segue here. How did you know that? Yeah, this is really kind of an interesting article here, and problem. If you have a smartphone you have a device that can be tracked right. We all know that if you have a dumb phone that device can be tracked as can a cell phone of any sort. But the tracking technology that's in cell phones is just astounding because they've got this GPS and the GPS allows you to find out where you are within a meter or two. Kind of depends but that's a lot of resolution. Now our devices have a facility, whether it's in Android, or it's a new iPhone or an IOS device have a facility that's called geo-fencing and Geo-fencing is where you set up an area a geography as you will and you define a kind of a virtual fence around that area. So, one of the uses for that's really nice. And parents love that is that you can set up a GPS fence for your kid’s school. You can have a geo-fence for your kid’s after-school activity, and you can have a different one for the House, and maybe yet another geo-fence for their best friend's house, and then when they are moving between all of these different places when they're going places. The smartphone that they have, is sending information, by the way, doesn't have to be a smartphone you can get little watch-type devices 

[00:03:32] That is what we did for a granddaughter. Those also have a geo-fencing capability and she can make emergency calls to family members, which is really kind of cool. But, what can happen with the geofencer's, is when the kid arrives at school you're notified, when they arrive at home, or the friend's house, wherever you set up the geo-fences. Well, attorneys Ken I think might be smarter than we've given them credit for, as they should, The patients in Philadelphia now are going to start to notice something a little different. Some of the advertisers in this particular case, attorneys have set up geo-fences around clinics. We're talking about emergency rooms, chiropractor's offices, and even pain clinics. So, all of these places have been defined with geo-fences and what's going to start happening, in Philadelphia, is if you show up at one of these places you are going to start seeing ads from attorneys. So, you kind of mentioned the ambulance chaser, Ken, and that's exactly what we're talking about here right now we've got personal injury law firms are going to be using these medical clinics to target people. And then by the way it's not just like its popping up on your phone.

[00:04:55] Hey, have you been injured? It's going to come up as your normal ads stream. So, if you're on there on Facebook, or you're cruising the Web, you're going to start seeing these things, and they don't stop just because you've left the area. They, in fact, will continue for as many, as much, as a few weeks. Now, this is interesting because there was a case about this, down in Mass, and Maura Healey is kind of upset about it. In a direct quote from her saying “that private medical information should not be exploited in this way.” So, she's concerned and prosecutors down in Mass reached a deal last year with an advertising firm that was sending ads from a Christian pregnancy counseling and adoption agency to people who entered a Planned Parenthood clinics. So, the people would cross this digital fence and they'd start getting advertisements that said things like, “You have choices” and “Click here for pregnancy help.” So, she came up with this deal. They agreed to it, the state called it. The Commonwealth called it a little bit unfair and deceptive and it resulted in the banishment of digital advertising. Digital advertising firm from Massachusetts. So, this is a problem. It's going to continue to get worse as more the technology advances. Yes, Ken, you don't actually have to run after the ambulance’s anymore. 

[00:06:28] Oh that's good news. All right. So, I would love that way too. You have the benefit. 

[00:06:36] We're talking to Craig Peterson, our tech guru, who joins us at this time every Wednesday for a look on technology. 

[00:06:42] So Craig, when I join the new United States Space force, yeah, this is because I'm signing up as soon as I'm able to, probably spending a lot of time in space and if I were to, I don't know, encounter an asteroid, would I suddenly become a billionaire.

[00:06:59] Wow, that's a great one. Well, first of all I think you're too tall Matt. I think there are limits on that. So, you might not be able to do it, but yeah, the next big gold rush is, in fact, in space and we've already got a number of companies.

[00:07:20] There's a couple of dozen that I know of that are busy trying to get into space. So, why do you want to get up there, I think maybe Matt your, or your, question really revolves around. Does President Trump have an ulterior motive to this new space force? Right. Am I reading this right? 

[00:07:39] Well I mean, is he looking to make his next few billion.

[00:07:43] Yeah exactly. Maybe that's what's happening, I had not even thought of that. So, here's what's happening right now. We have these asteroids in space and you know that we've sent some satellites while some rockets by right with Rover type devices on them they've landed on asteroids have done a little bit of mining to try and figure out what they are. Well, there are all kinds of precious metals that are fairly easy to mine on asteroids. Boy, there has been a lot of science fiction written about this stuff over the years, but one of the major things that they're looking to mine from space rocks is gold. So, the world's first trillionaire. This is an interesting article came out of the U.K. and you'll see this up on my website. But the world's first trillionaire is not going to come from cryptocurrency or some other clever new APP. It looks like they might become rich from asteroid mining and that's what's really kind of interesting. Goldman Sachs is looking at this. They're saying that's what's really going to happen. And NASA's estimating the total value of asteroids, that are easily reachable from Earth, could be up to 700 quintillion dollars. So, that would mean about a hundred billion dollars for every person on earth. OK. Obviously, that's not going to happen, right. Because if you have an influx of gold, gold is going to become less valuable. The same thing is true for all of these, you know, the valuable commodities that might be out there and those asteroids. So, what we have to look at here as the winner is going to be the first one to get up there, to be able to economically grab those asteroids bring back those minerals, and start selling them. Because once it becomes cheap, the price is going to go down.

[00:09:46] Look at oil, the price of oil, of course, has been a cartel for a long time over in the Middle East where they kind of control the price of oil. But, once we started fracking and it was less expensive for us to get the oil, and the extra oil the extra gas the price per barrel plummeted, it went way down, because now there was more oil. So, when there's more gold or there's other planetary resources that are just floating around out there. So, the whole value's going to drop. So, if you've been investing in gold and they start mining it, it's not going to be worth what it used to be worth. But this predicted mineral wealth is just so vast, it could destroy our world’s economy. So, that's a very, very, big deal. We've got NASA back, in 2022, is going to be launching a new mission. They’re going to a metal-rich asteroid that's estimated to be worth, this one asteroid, about twelve thousand quadrillion dollars. That one asteroid. So, boy oh boy. Talking about an economic collapse that just you could make some big bucks up there in space. But ultimately, this could really change everything here on Earth and might even drive up the value of these crypto-currencies. 

[00:11:14] I'd like to see Matt go to space. Sometimes, I'm sure you would it might improve our chemistry, yeah exactly that. 

[00:11:19] We are with Craig Peterson, our tech guru, who joins us on Wednesdays at 730. So, we've heard a lot about hacking and credit card hacking. DNA is kind of a definition My Heritage had some hackers breached their accounts and didn't give me DNA. But is that us. I mean, is that a serious breach something that we should be worried about.

[00:11:43] Yeah, well in this case right now with My Heritage it was passwords usernames and they were basically encrypted. So, not a whole lot of trouble there but it brings up the concern about our DNA being stolen getting our DNA data back for ransom, in fact, that's already happened once, which is just absolutely amazing. 

[00:12:08] We had one Indiana hospital that paid 55 Grand to hackers so that they would not release that, so, it was being held ransom. So, we've got to be very careful here. 

[00:12:18] The data could be sold, on the down low, and could be monetized to  insurance companies could end up out on the web and you could in the future apply for a job that you're denied, not realizing that the company denied you because the deep dark data somewhere in the corporate system knew about your DNA and knew about your proclivity for heavy drinking or maybe some disease. And so, they didn't hire you. This is scary. This is a longer term, we don't have it happening yet, but we're freely giving our DNA, everywhere. Guess what. Those passwords that My Heritage lost, you can change your passwords. You cannot change your DNA. And in the future, this could be a very big deal.

[00:13:06] All right, Craig Peterson, our tech guru, who joins us every Wednesday at this time to give us an eye on the world of technology. Thanks so much for joining us Craig, we really appreciate it. We'll talk again next week.

[00:13:15] Hey gentlemen take care. Bye-Bye.Thanks.

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