Feb 26, 2022
Considering a change in employment? Apple/China/Green Army/Bitcoin seizure and Cybersecurity Jobs!
Apple has upended a lot of industries over the years, and it is about to upend yet another one. Square is a company that has been making a lot of money and its run by same guy that ran Twitter. You know that Rasputen-looking guy? What's Apple doing to the finance industry?
[Following is an automated transcript]
This is a real big deal. Apple has been for a long time upending industries.
[00:00:23] You might remember, of course, the music player. In fact, I still have an old MP3 player. You can't really see it very well from this angle, but it was right over there. And then. And it was a five gigabyte player. Just amazing thing was huge. It was actually designed by digital equipment corporation, licensed by this other manufacturer, put them together.
[00:00:44] Great audio quality. They had these little costs, headphones that came along. I loved the thing. Absolutely loved it. And apple came along, they weren't the first and they introduced their own MP3 player. That was called an iPod. And it did very well. It just slaughtered everybody else. You might remember the Microsoft came out with their zoon and many others came out with their own little MP3 players.
[00:01:12] No, nobody could touch our friends over at apple with their iPod. And then what happened? Around 2010, think for a minute. What new product did apple introduce around 2010? Of course it was this right. It was the I phone now the iPhone cut dramatically into Apple's market and for a good reason. It was a phone.
[00:01:38] It was a smart phone. It could play all of your music. I still have and still use 120 gigabyte. I iPod. At the kind of the classic I think is what they had called it. And 120, it was just amazing. Just that much music. Of course, me, I have a lot of lectures, a lot of audio books and other things I listened to on that, on those iPods and what happened.
[00:02:05] Of course. Now you can get these I-phones with a terabyte of memory in them, just incredible amount of space. And that's a pretty good thing, frankly, because you can store everything. But at the same time, our networks are getting faster. Aren't they? So our networks, like what we have for our cellular phones and stuff are faster than they have ever been.
[00:02:29] So you don't really need as much storage do you, as you used to have. On your phone or your iPod or your MP3 player. So it's an interesting game. How much space do you need? And I'm asked that all of the time and the newest iPhone is coming out, have a lot more memory. I think they have eight gigabytes of Ram in them.
[00:02:48] And as I said, a terabyte of storage. But what apple was doing is saying, Hey, we own this iPod market, the MP3 player market. And of course it's more than just MP3s, lot of other formats out there for the music or audio books, but they owned it. But they knew that if they were going to survive in the industry, they had to do something else.
[00:03:13] Came out with a product that competed with their award winning and just top of the line product, the iPhone and your iPhone works every bit as well as an iPod ever did. And of course ever so much better because now you don't have to download the music on your iPhone to listen to it, to you. You can stream it over the internet, over wifi, right over the cellular data connection, those things we've gotten fast.
[00:03:38] Two great option for. What Apple's doing now is saying we need to append another market. Have you ever had, again, like you, you got your phone, right? And let's say you're a small merchant, maybe your coffee shop, or maybe you're even smaller. Maybe you're just out at a flea market selling stuff that you might want to peddle.
[00:03:59] You have to get an, a credit card. Don't you. And back in the day that credit card reader would plug right into the headphone Jack and with a headphone Jack, you'd be able to go online. No problem. Life is good. And once you're online, then you can take the credit. Now you didn't just have to go online with your iPhone, but you had to be able to go on line with your phone and the reader, because when they got rid of that wonderful little headphone port, you now had to use Bluetooth, didn't you and you still.
[00:04:37] So you get that reader from square or that reader from PayPal or somewhere else it's acting as your merchant account. And that reader then uses Bluetooth to talk to the phone and then it can read the credit card or the chip. And of course, with the chip it's by directional, it has to get the information to, and from that trip, And then you've got the credit card that you can process all well, and good.
[00:05:04] We're all happy about that, but here's your next problem? Bluetooth. Isn't always working. That reader has to be charged. Did you charge it before you brought it before you started using it? So apple said wait a minute. In our I-phones we have built in a few different things. Do you ever used apple pay?
[00:05:25] It's probably the safest way to pay online bar? None. It doesn't actually give the merchant the credit card. And it gives them a code that they can read Dean in order to go ahead and get the money from the transaction so that transaction can then be redeemed by the merchant. And that's all stuff handled by your merchant account.
[00:05:48] You don't have to worry about it makes life. However now what they've done is they've said let's reverse this. You can use your iPhone with apple pay in order to pay for things. And it has, what's called near field technology in it that allows it to act like those tap and go credit cards I've ever used.
[00:06:08] One of those where you can just tap it and it makes the transaction happen. Pretty simple. So it has that in there, but it also has the ability. To read those tap and go transactions. So it's going to be interesting to see exactly what happens here. This is a very big industry. There is a whole lot of money in it, and there's an article this week from our friends over in ink magazine.
[00:06:36] I got up on my screen for those who are watching a video here on rumble or YouTube. And it's talking about this feature that they introduced quite quietly. Because this new capability is going to change things. Now you are still going to have your merchant account. So you still might have to have a Stripe or a PayPal or direct merchant account with your bank.
[00:07:02] But this is allowing contactless credit and debit cards and other digital wallets to be able to be read from any one's iPhone, which is really quite. Now there's things like Venmo and others out there that people use. My kids use a lot more than I do, but they use it to send money back and forth to each other.
[00:07:23] It's a pretty good little thing that they've got going, but with something like this, you wouldn't even need to use a Venmo. So those are the guys that are going to get really nailed by it. And Stripe really is phenomenal. It's so easy to use and I use it as well. I use. For my courses. If you sign up, for course, to almost always going through Stripe, I know there's some other alternatives out there right now that are a little more friendly to the non-mainstream, but I haven't been able to integrate those yet in Vermont payment processors, but there's still going to need it.
[00:08:01] You can use cash app, Venmo. It's not going to stop you from doing any of that, but it does stop you from having to have another. Piece of equipment with you, which is just something else to go bad, or dig to have, get dirty to, to not be able to work for you. So we'll see what happens. This is cutting out.
[00:08:22] These companies like square. They'll no longer be able to. Have from the front to the back, they'll still have the back, frankly, but they'd be able to accept payments from pretty much anything that's contactless, which is I think a very good deal. We'll see what happens. But again, this is not apple going after Apple's existing customer base, like it did with the I Paul.
[00:08:50] Transition to the I phone. This is apple going after another piece of the retail space. And remember what I said earlier, it's not even just that app. Has the ability to enter market, but we've seen time and again, where apple enters a market that's already established. It's not quite mature, right? You haven't had all of those acquisitions going where the companies are buying each other up, but it is going to make a huge difference because again, apple up.
[00:09:23] And apple has ties in to a couple of banks that they use for processing their apple cards. Think it's Goldman Sachs, and they could potentially provide you with the merchant account stuff on the backend. So I think that's pretty cool. And it's going to allow us all to have a cashless. The yeah, if this was a political show, that's probably what we'd be talking about.
[00:09:50] Wouldn't it? Because there's certain problems with doing that as well. Hey, I want to invite everybody to take a few minutes right now. I am making some changes. I've been working on some of these for weeks, but I've got a lot of clients. I've got two. Take care of first, right? I've been doing a lot of CSO work, CIS, so chief information security officer, just on a fractional or part-time basis as a contractor for a few different companies to try and keep them up-to-date with all of the latest in technology.
[00:10:22] So it's been really fun, but I haven't been able to do everything I want to do yet on the radio show. So my wife and I are reaching into our pockets and we're going to be hopefully pulling out somebody to help us with some of this, because what I want to do is send. My show notes to you guys every week.
[00:10:41] So you can see what I'm talking about. You have the direct links, as well as my newsletter, and I want to start doing my Wednesday wisdoms trainings more regularly. It's really hit or miss. So trying to do all of that, and I'd really appreciate it. If you would go right now to Craig peterson.com and make sure you sign up right there for my email list, Craig peterson.com.
[00:11:07] Get it. All right.
[00:11:10] We've been very worried about China for quite a few years, for more than one reason. But one of the biggest is they have dominated some of the most critical markets in the world, including some of these mineral resources that we need.
[00:11:27] China has been a big worry for many countries around the world.
[00:11:32] For a long time, I met with the ambassador from a couple of these African countries and had a great little chat about what was going on there. They wanted to become this one country in particular, the data processing center. For Africa and Africa, of course, very big country or continent, I should say with a lot of countries and a lot of financial transactions.
[00:12:01] And they figured what we need is a good data center. We need data lines coming in. And so they got some of those data lines and they got the data center. The data center provided by our friends in China. And so this data center was being used for a few different things, but it sure was not being used for these financial transactions.
[00:12:27] So they wanted it to be used for because China. Provided the equipment. And we know from a lot of articles, a lot of research and from the federal government, the China has been spying on us. And I have seen it personally with some of these DOD sub subcontractors. In other words, it's not necessarily directly contracting with the department of defense, but providing parts and things via subcontractor relationships.
[00:12:59] And China is a problem. So what do they do? How is this small African countries supposed to become the data processing country for all of Africa, with Chinese equipment? How could they possibly do it without Chinese equipment? And that's what the ambassador was telling. We need this equipment this is it.
[00:13:19] They had Chinese routers, switches processors. They had racks of equipment set up in virtual environments and they were all set to go. China's been doing similar things in other parts of the world where they come in, they might build a port for instance, which has happened many times, one in Indonesia, particularly I'm thinking of, and they financed the port.
[00:13:45] If you don't make the payment on that data center or the payment on the port or the payment on the railroad system, et cetera, that China has installed in your country, guess what's in that contract, you forfeit them. So the data center now becomes absolutely. China's not just a lean on it, not just a lease from China.
[00:14:11] It is China's data center. That port is China's port. In fact, they own the largest port. Now I think in all of Indonesia, maybe the whole Pacific rim over there, I'm not sure, but that's what they've been doing. Same thing with railroads, et cetera, et cetera. So China really has a lot of companies and countries over the.
[00:14:35] That's something we didn't want to have happen here in president Trump, you might remember was very adamant about it. He did a whole lot of work to make sure that none of the Chinese interests would really be able to take over and control our us interest. It makes sense to me. So what has China been doing to us?
[00:14:58] We know about the steel and remember China was dumping cheap steel into the us and world markets that hurts us. We have a need to make things here. If we ever haven't forbid got into a war. And we needed ships or boats or planes, or we needed armaments of some sort or another. We need to be able to make them in the United States or in an allied country.
[00:15:29] You remember how many problems that Britain had during the war? Trying to ship stuff over. I have two kids that were merchant Mariners and the U S merchant Marine academy is the only. Of the military academies, that flies battle standards because they lost cadets who were there at the school during warfare.
[00:15:53] Okay. It's a bad thing. We don't want that to happen. So not having to rely on other countries actually ends up being a bit of a positive thing, depending on what it is. China's sent us things like dog food, that's contaminated, baby food contaminated. Even those, green recyclable bags, people take to the grocery store.
[00:16:16] Yeah, contaminated with lead. It goes on and on. They also had control of 99% of certain precious metals that are needed for some of our key manufacturing here in the U S so we put tariffs on China for steel. We did the same thing in 2021. In fact, they put a tariff of 23% in 2021 to protect the steel manufacturers here in the U S.
[00:16:45] From these cheap Chinese imports, not just cheap, but low quality steel Weiwei, you know about them. They owned the smartphone business in many parts of the world. In fact, here in the United States, you could get cheap Walway phones. Now, Weiwei of course, if much about Canadian history, know about Northern telecomm, who did a little.
[00:17:10] Pioneering in the whole phone business for many decades and the allegations. And there's some proof that I've seen that leads me to believe that these allegations are correct. Are that while always stolen? Northern telecoms designs, its plans, et cetera, and put all of that together to make Walway.
[00:17:32] So they steal the plans, they steal the engineering, they steal the research and development, the intellectual property. They then start making it, of course, without having to worry about the investments into R and D and developing products. Now they just stole them and then they flood the markets worldwide with.
[00:17:52] Equipment paid and manufactured in some cases by slave labor in almost every case by substantially low wages and. They then control of the market. So we said no way to Walway and that was something president Trump started. It's actually a really good thing. And Google apps are now no longer allowed on Huawei phones.
[00:18:19] So China used to have a 99%, almost total monopoly on rare earth metals. I'm going to bring this article up on the screen from our friends over at American. But now they have fallen to less than 60% monopoly. So they've been trying to stop shipments of rare earth metals to countries all over the world to drive up the prices.
[00:18:45] They did the same thing here to Japan because of the contesting in the south China sea of some of these islands of some of these mineral rights. But since then in the last decade, rare earth metal. Are being mined. In other parts of the world, we talked here about what California is doing. California is now going to be mining lithium and some of these other rare earth metals that we need to make batteries.
[00:19:15] We need to make processes. We need to make cars. We need to make light bulbs right on. And. They used to have a near monopoly on foreign off shore investment because companies were going to China like crazy, because the cheap wages over there, 1.4 billion consumers has been leading companies that make movies like Disney to go over to China.
[00:19:39] But things have really stopped in some of these growth areas for China. And in fact, have reversed in a very big way. They're clamped down on business, censoring of wealthy capitalists food, shortages, growth, centralized government corruption. Gross, excuse me, corruption, mismanagement, stagflation, plunging birth rate, all resulted in investments and opportunities.
[00:20:04] Fleeing China. Great article in American thinker. Keep an eye out for it in the newsletter this week and stick around. But first check out Craig peterson.com. Make sure you're on my email list. And if you like watching video, Hey, I'd like to invite you to watch me and follow me on YouTube and rumble.
[00:20:27] This is straight out of the, what were you thinking department? In fact, what are you thinking? Yeah, the us army is planning on going green. Yeah. They want electric vehicles in war.
[00:20:44] This is a plan that you just are going to have to shake your head at a, again, it's a little bit of idiocy, but before we talk specifically about the plan, I want to talk about something related.
[00:20:59] Now, remember this plan is from the U S army and they want some goals read Sean on climate change and electric vehicles here over the next 20, 30 years. So let's look at the science behind what they're talking about, and I'm going to show you the actual statement that came out from the military. And one of president Biden's appointees is just nuts, absolutely nuts, but I'm going to back up a little.
[00:21:34] For those of you who are watching along at home. Let me pull this up for you. This is from slash. And it's quoting a report over on the wall street journal and pulling some stuff together. But what they're doing in this particular article is talking about how our friends who have come up with these super computer designed.
[00:22:02] To model our weather have been be fuddled they've reworked 1.2 million lines of computer code in order to compensate for something that I don't know about you, but if I was writing the code, I probably would have compensated for it in the first place cloud. Clouds. Yeah. Yeah. It turns out this is just to me, absolutely boggling the mind, that great glowing orb that appears in the sky.
[00:22:35] From time to time. Yeah. I'll give or take half of the day. That thing called the sun apparently has something to do with the earth warming up. And do you know what else does, the clouds that are up in the sky? Those clouds can reflect the sun's heat and they can also hold heat in on the ground side, who would have thought.
[00:23:01] So all of these models that they've been using, cause remember by now, as of more than a decade ago, New York Manhattan is underwater. Remember? Yeah. Al gore with his scientific moon movie at this science. Is just cited. It's proven and Florida by now was underwater. And so as Manhattan, and of course neither is true because they had no idea what they were talking about.
[00:23:27] This article in the wall street journal, Totally baffles me. And I'm just showing you the excerpt from slash.here on the screen because the wall street journal was paid. And I don't want to have to push you guys to paid stuff if I can avoid it. But they thought it was really strange cause they updated the simulation in 2018 and in 2018 it turned out that the earth was.
[00:23:55] Way more sensitive to greenhouse gases than they thought. And, oh man, they had to think about that because, in Boulder, the national center for atmospheric research they said if that number was correct, that would be really bad news. Yeah. And at least 20 older climate models disagreed with the new one, but they were simpler and this new one is an open source model.
[00:24:20] So anybody can look at the code and kind of figure it out. So I, then what ended up happening is. More than a dozen other models were released and it turns out wait a minute, now they're agreeing with us. Do you remember that spaghetti code that predicted the COVID 19 was going to kill?
[00:24:40] It was a two and a half million people in the United States. Of course didn't get anywhere near. Close to that, because the way we kept the stats, right? W co dine with COVID versus because of COVID right. Remember that whole controversy. It turns out that the scientists concluded that their new calculations have been thrown off kilter by the physics of clouds in a warming world, which may amplify or.
[00:25:08] Climate change. Isn't that what I had just said, that Kyle taken, they can block the sun and they can also keep heat in. A night with lots of moisture in the air, whether it's humidity or cloud is going to stay warmer than a night where there's no clouds. These are experts. So the fact that they left out clouds and the effect they might have, I must make a whole lot of sense, because this is a science and the science has settled.
[00:25:34] Yeah. So Andrew Gettleman now physicist there in Boulder said that the old way is just wrong. We know that I think our higher sensitivity is wrong to it. It's probably a consequence of other things we did by making clouds better and more realistic to solve one problem and create another I, again, I got to point out science, mind.
[00:25:59] Science is not settled on pretty much anything and it never has been. And until we are all knowing, it never will be. So keep that in mind and quit having your heads just be so inflated that you think that you're absolutely right, because I'm not absolutely right. They're not absolutely right. No, one's absolutely right.
[00:26:23] So let's get into the army here. This is just so exciting. Cause Christine wor Muth is the secretary of the army now, and the army is going to lead by example. And we put this up on the screen. I just realized that I'll have this up on the screen for you guys. We will use our buying power to drive change in the industry and leverage best practices from.
[00:26:47] Sources. There's another great quote here from the secretary of defense. W we face all kinds of threats in our line of work yet. Yeah. Secretary of defense army. Yeah. Okay. But a few of the threats truly deserve to be called existential. The climate crisis does climate change is making the world more unsafe and we need to act right.
[00:27:14] That's what she's saying, that this thing goes on for pages, what the goals are. So I decided, okay, Craig, let's have a look at this. I'm going to do a search in this PDF for the word risk. What are the risks? If we're going to be messing with the military, with the electric vehicles, because in the middle of a war zone, it's great.
[00:27:33] You just, you stop, you plug your electric vehicle and let it charge for half an hour. And then you're off and running. And particularly where tanks are right. Where we're trying to protect our personnel. Maybe have an offensive. They'll wait while we charge our tanks, right? Oh and a little tiny solar cell, or we cover it with solar cells.
[00:27:51] That's going to be enough to charge it if we leave it sitting there for a week. So we're okay. So what are the risks associated with us being idiots and moving towards an electric army? Okay, so risks here. Okay. So this is a risk to the climate. This is climate risks. Oh, this is red mitigating climate risks, assertion of climate change risks impacting the army at all levels from how and where our units operate and train to how to service as a whole.
[00:28:21] Okay. So that's risks of when the climate changes, as we know it will, because those guys wrote 1.2 million new lines of code. Okay. So we know it's going to change. Okay. So let me see risks, climate change, imposes, climate threats, and risks. Address the risks associated with these. Let's see here.
[00:28:43] What else do we got? Climate change risks. Climate change risks. Oh, they're going to install micro grids on every installation. Okay. Climate change risks. This is nuts. And the New York post has a great article on this insanity. Oh my gosh. What are we going to do with these. Yeah, our military, we're going to stop and charge our vehicles.
[00:29:10] Yeah. All right, everybody stick around and visit online. Craig Peter sohn.com. I'll keep you up to date.
[00:29:24] We're going to talk about this Bitcoin laundering case that really turned the internet upside down. Cryptocurrencies, Bitcoin, how safe is it? How secure is it really? And what happened here? Because this Bonnie and Clyde failed.
[00:29:41] This is an article from the New York times.
[00:29:44] Now I know I don't like to, you guys know this show you stuff that you have to pay to go to a paid site and particularly something like the New York times. It's amazing to me how they have some really great journalists that do a good job on some of these stories. And then they just totally go political on so many of the other stories, and I'm not talking about the editorial page, knock yourself out.
[00:30:11] But anyways, this is a fascinating story to me because so many of us think that using Bitcoin is going to be safe after. Cryptocurrency. And crypto means cryptography and cryptography means we're keeping ourselves safer. Isn't it? Isn't that? How that's all supposed to work kind of the bottom line while in reality, it doesn't always work out that way.
[00:30:40] And when it comes to cryptocurrency, it definitely does. And I want to explain a little bit about cryptocurrency for people, if you don't understand it very well, just putting the very, very, basically the way it works is there are ledgers, just like the old ledgers you used to see at the banks or businesses, those big.
[00:31:02] And they'd maybe do double entry ledgers, or maybe some other types. Nowadays. Of course, all of this stuff has done on computers, but the idea is you walk into your bank and you say, I want a hundred dollars from my account. So the bank opens up its ledgers and sees, okay. Your account has X dollars in it.
[00:31:23] They give you a hundred dollars in that ledger. Now they marked down that your account now is a hundred dollars less because you just would do a hundred bucks. That's the simple way it works with the bank. It's actually very similar with the script old currencies, but what happens in cryptocurrencies is you're not dealing with one institution.
[00:31:46] So it isn't just your retirement plan that fidelity friends. With it, when it comes to cryptocurrencies, these ledgers are maintained by hundreds of different businesses and people around the world. Thousands depends on the cryptocurrency itself. And the idea is when you go and you want to take your a hundred dollars for instance, from the bank, they look it up in their one ledger in that ledger is assumed to be correct.
[00:32:15] But when it comes to cryptocurrencies, there have to be the majority of ledgers that agree about how much money. And those ledgers are all public ledgers. So it's like having a Swiss bank account in that your account is represented by a number that's actually where the cryptography comes in and the keys, public keys and everything else.
[00:32:40] But your account is essentially represented by a number. So if you want to pay the a hundred dollars to. In cryptocurrency. So it's probably some fraction of some cryptocurrency what's going to happen is you are going to have half of the ledgers for that particular cryptocurrency agree that you're transferring a hundred dollars.
[00:33:07] From account number 1, 2, 3, 4 to someone else's account, which is 5, 6, 7, 8, just as an example. Very simplified example. So now what happens is the people who are running the ledger that you're using the main ledger, check the other ledgers and push your transaction onto the ledgers. That's why it takes a while for cryptocurrency transactions to occur.
[00:33:32] Because it has to push out to these ledgers. Half of them have to agree in order for it to be a reasonable and accepted transactions. That make sense. Good. So what we have here now because of public ledgers is public information. The amount of money you have in that number to count can be seen by anyone who cares to look.
[00:34:00] It's really that simple. Anybody can see it. So why are people thinking that it's crypto it's safe? It can't be taken by the government or bad guys, et cetera. Those concepts are all insane. The. Sort of privacy or security you have is related to the ledger. So the security is half of the ledgers have to agree.
[00:34:23] So someone hacks one ledger, that's not enough to get control of all of your cryptocurrency or whatever it might. If someone hacks your wallet, that's a different story entirely. Okay. But that's not what we're talking about right now, but everybody can see that you have a hundred dollars in account.
[00:34:43] Number 1, 2, 3, 4, the pro the trick is, and the problem for law enforcement, they don't necessarily know who owns account 1, 2, 3. So what law enforcement does in order to get money back or to arrest people is they watch these accounts. So in this particular case, there's Bonnie and Clyde, if you will hack a cryptocurrency exchange.
[00:35:09] So this is again, one of these ledgers sites and they'll often exchange us dollars for various cryptocurrencies. Back in 2016, Bitfinex was the name of it. And they store $71 million in Bitcoin from effectively wallets are there on that site. But because these trades are publicly. People on the internet knew that it happened.
[00:35:39] In fact, people on the internet were watching that wallet waiting for money to move. And this couple that's alleged to have stolen it's Iliya Lichtenstein and Heather Morgan, that account could, they could see that $71 million was in it. But over time, six years later, the value of Bitcoin had gone up substantially.
[00:36:06] And today is worth about $4 billion. Isn't that just amazing and a lot of money. So they moved it to another account and that's when the got in trouble. So if you have a Swiss bank account, 1, 2, 3, 4, and you transfer money to someone else that I know, I now can trace that account. I say, oh, I know who has that.
[00:36:35] Yeah, that's 71 million worth of Bitcoin. Back in the day, that's now worth 4 billion was in this account and they just bought themselves a new Porsche cayenne at this dealership. And all law enforcement has to do is knock at the dealership, say who was it? And now they know who the people are, but in this particular case, The bad guys had left that money in that Bitcoin account, but that money did get transferred, but guess what?
[00:37:05] It wasn't them, people on the internet were thinking that the hackers had emerged that they were transferring the money to other Bitcoin accounts, which you see fairly frequently for these illegal transactions, but it wasn't the hackers who move that stolen. Bitcoin. This is again from the New York times, it was the government which had seized it as part of investigation into two New York city entrepreneurs, one with a little known Russian emigre and techie investor who had just named the other, his wife, an American businesswoman, and would be social media influencer with an alter ego.
[00:37:44] Is this a terrible rapper named razzle con. Yeah, amazing. You can't make this stuff up. Can you, so they're charged with conspiracy to launder billions of dollars in Bitcoin. Ilya is 34 and Heather's 31 accused of siphoned off chunks of the currency, trying to hide it in this complex network of digital wallets and personas.
[00:38:07] And if they're convicted of it and a second. Spare seat count that has been put against them. They could be facing up to 25 years in prison. So as is always the case, oh, you asked the neighbor, he was a good boy. He was a very good boy. I love that. How we are, but he's that little bit all over the.
[00:38:26] But the couple's neighbors said they're goofy, normal types of people never expected that. But these are part of a real change that we've been seeing over the last few years into investigations in the cryptocurrency field. Now, remember crypto isn't necessarily the best thing.
[00:38:44] Own any, never have owned any. I played around with some mining stuff at one point, just on my regular computer to see what it was all about, but it is not anything that's worth anything to anyone. Frankly, what I did now, a lot of people have been buying it. Of course, part of the problem with it is in order for it to be truly useful, you have to convert it back into something like a us dollar or maybe some other type of currency.
[00:39:11] And that's often when people get caught and nowadays on the tax forms, it even asked you about any sort of crypto holdings that you might have. So remember all of that. They don't know, by the way, this is again from the article, the New York times, if they were directly involved in this breach all those years ago, but this is really crypto culture and it really is the fringe.
[00:39:40] And they went crazy online and started looking at the digital trail. Her videos suddenly shared widely. Yeah. They've become infamous, is the right way to put all of that. Hey, if you like the show, I would really encourage you to follow me. You can follow, listen to my podcast on tune in on any of the major, in fact stream.
[00:40:09] Platforms out there SoundCloud you'll find me on apple, et cetera. And I just started videotaping the shows last week. And this week I've done little things before, but now I'm trying to do the whole. So you can watch me on the show as I'm recording it live and see a little bit behind the scenes, which I've always liked.
[00:40:35] I've been watching how we Carr and grace Curley do their show. And I thought, it's well worth it this week. I did a little bit of editing on. Cut out some of the in between, cause I had some longer coffee and fit and had to stretch my legs a couple of times, but you get to see the whole thing behind the scenes.
[00:40:54] And if you sign up for my newsletter, you're going to get my weekly trainings. You're going to find out about boot camps I'm doing and other things, but you have to. Go to Craig Peter sawn.com. You'll see a right there on any page, frankly, to scroll down a little bit. It'll pop up right at the top of the page.
[00:41:14] Put in your name and email address, and I'm going to send you a few special reports, including my report on passwords. Craig peterson.com.
[00:41:25] You obviously know about the great resignation. It has been a big problem for a lot of companies out there. Great. For job seekers. Great for you. If you're trying to maybe get a raise, et cetera, especially if you're in the tech industry.
[00:41:42] This great resignation thing, man. Has it hit companies? And one of the biggest problems companies are having is with tech workers.
[00:41:55] You might remember back in the day, we had a big shortage of some of the cybersecurity people, right? Where we couldn't find them. There were numbers saying that there's like a million and a half or more open jobs for cybersecurity people. Now I did a little investigation into that number because it sounded high to me.
[00:42:18] Cause I, I was coding it. It was a number that came from some pretty reasonable sources. But I think this is one of those things where you had one news source stating it and then all of a sudden other people started quoting it. I don't think it was really a million and a half. And what I found was that the people that had put that number together were looking at it and saying, if you have a business.
[00:42:46] Who you should, you have working for you when it comes to cybersecurity? So there's like the CSO, the chief information security officer, which is something I do on a fractional basis for businesses all of the time, helping them to up their security. So you had to have a CSO, you needed to have a team.
[00:43:06] Looking at the logs that was paying attention to the networks. If something happened, they would know when they did investigate and maybe they would do patching close bugs. Which is a different person. One is the network operation center people. And if you're going to have a 24 7 network operation center, that means you need at least four people probably.
[00:43:30] And so the added all of this stuff up right there, the desktop people that are making sure the end points are protected and kept up to date and upgraded. That's how they came up with that, one and a half, 2 million open jobs in the us for technology. The reality was different obviously.
[00:43:50] And now with the great resignation where all of these people are. Out of the jobs. And part of the problem was already the beginning of the lockdowns. They had people suspended. They laid them off or they said, okay maybe we'll have you back. It's only two weeks to flatten the curve.
[00:44:11] So yeah, take a couple of weeks off. And so that gave people the opportunity over that. Period, which actually was two years, right? A minute. Maybe it's just my imagination. I'm not sure. But did that whole flatten the curve period that lasted for two years, people said I don't like this job because Frank.
[00:44:32] There is very few jobs. There are very few jobs that are as stressful as the cyber security jobs, because you're dealing all of the time with the senior executives saying I'm not going to double log in. I'm not going to carry a token around with me. I'm not going to have my screen time out after.
[00:44:55] Dean minutes or five minutes? No, it has to be half an hour and I just can't get my work done otherwise. So you're fighting with senior management who approved the budget in the first place, to at least do the minimal stuff. You're fighting with senior management to. The budget you need in order to keep the company safe.
[00:45:15] Because nowadays, if you're not keeping a company safe, you can go out of business like that, lose your reputation, lose your intellectual property. I've seen it before with companies, small companies, bigger companies. You've got to make sure all of your backups are in place there. You're using. 3, 2, 1 strategy nowadays, it's more of a 4, 3, 2, 2 1, 1 zeros hero strategy.
[00:45:40] I'll have to do a webinar on that one or a little meeting. We'll get together and talk about it. But again, if you're interested in that you gotta go to my website and stamped for the email list. Craig peterson.com. Just trying to figure it all out is difficult. And then you get all of these false alerts from software and you got to figure out, was this a legitimate alert or was this a false alert?
[00:46:04] What should I do about this? Or should I do about that? Who's really trying to break in. Why are they trying to break in? All of that sort of stuff gets to be difficult. So it's a stressful job. So a lot of people that were in cyber security at the beginning of the lockdown, I said I got to find something better.
[00:46:21] I know a couple of listeners who decided at the age of 55 to 60 in both cases that they would go change their careers had enough of what they were doing and we're going to go and do cybersecurity, took some of these classes, got the basics together and found jobs. In cybersecurity now they're not going to be experts, but they certainly knew more than the other people at the business, including the I T directors.
[00:46:53] And I say that with air quotes. So they both changed jobs during the. Now that's an interesting thing to me because I, and I'm not pointing my finger at either one of these guys, but the number one thing you have, if you are in cybersecurity, if you are a CSO is the top drawer of your desk.
[00:47:14] Assuming you have a desk, there's two things. One is your resume. And the other is your resignation letter because. Ultimately any business can be hacked. Now, I don't want people to say I'm throwing my hands up because it doesn't matter. Any business can be hacked. I'm not going to deal with this, right?
[00:47:31] Why would I spend any money on it all because you can control. Likely you are to be hacked and you can get like a 98 to a hundred percent effectiveness depending on how you measure things. And if something does happen, what matters is, how can you recover? So if you look at things like the sniffs to cybersecurity framework, you'll see, there's all kinds of provisions in there to make sure the business survives a hack.
[00:48:01] Okay. Stuff you needed to do stuff you need to be concerned about. But the whole cyber security side of the business is. Still in high demand because businesses more and more are realizing they can't just get by with running antivirus software anymore. You can't just say, oh I've got wonderful.
[00:48:24] A windows defender on my PC and that's working great. I don't need anything else. Now you have to have a much more advanced system. There's no two ways about it. So what we're finding is people in the it business right now can find a job if they were. Great article here. Let me show you a little bit.
[00:48:45] If you're watching, you'll see this on the screen. Two articles this week that I thought were really great, and I want to run through a little bit, but one is from. Wired magazine. That's a magazine I've subscribed to for a long time. They got some crazy ideas, but they got some good stuff, dude. And it's talking about the shortage of qualified workers and the competition.
[00:49:11] It's fascinating. And then another one here, I'll show you from the New York times magazine. And it's talking about the recruiters who are trying to recruit in the tech space. Now, in both of these cases, what we're talking about are job vacancies that are open in a minimum, hundreds of thousands in the U S right.
[00:49:36] Yeah, it's hard to tell, but what you can tell and what we are seeing is that these are recruiters who used to be stocked quite literally, sometimes by people looking for a job are now lucky. If they get a return, email, or phone, That's how bad it's gotten for them. And the story goes through this one recruiters kind of background saying, yeah I had this one person who's looking for a job and they stalked me, found my picture on LinkedIn and then stood outside the building, waiting for me to come out and then basically shoved the resume in my face and talked me up.
[00:50:21] Another one saying I had mentioned on the phone that I really liked tophi what shows up the next morning, this beautiful handmade toffee perfectly wrapped. So it has gone in just a few years from that where people will do anything in order to try and get a hold of the hiring manager, to where it is today, where people are just saying.
[00:50:44] Forget about it, it just isn't worth my time. The other thing that the recruiters are fine. Is that people when, if they do get ahold of them are saying basically, Hey, I'm just burned out. No, I don't think I have the energy anymore to do this, which is an interesting response. People because of the lock down have just had their.
[00:51:10] Their excitement, squashed, and ability to look forward to what my career is going to be if you're younger and if you're older, like I am, you're looking at it saying I've still got a lot of good years left and I'd love to do this and have my my wisdom, if you will, from all of these decades in the it world and in cybersecurity put to good use, which is why I said I'm doing the fractional.
[00:51:36] Chief information security officer for businesses. But what we are finding is. People can get the jobs, even people who are already retired to semi retired. I read another article this week that I thought was rather interesting. And we'll talk about that a bit when we get back, because it's going to take a few, but.
[00:51:59] The resume side of things. No, we heard the T of course the tophi trick the standing outside and stocking them tricky, et cetera. So what is happening right now? When you want a job, then maybe you've been in the market before for a lot of years and you're competing against the kids that are out there.
[00:52:21] Things have changed stick around and visit me online. Craig Peterson dot.
[00:52:28] We're going to finish up our discussion about jobs and open it, positions it in general. And also going to talk about some of the tips for older employees on the resume. I had a bit of a shocker this week..
[00:52:44] This article, and I'm going to pull up on my screen for those who are watching online is I think fascinating.
[00:52:51] This is from the New York times, and it's talking about recruiters and it's from a recruiter's perspective, Frank. And it's saying here, this is by the way, the one that had that story about the lady that used to be just hunted down all of the time, but the same recruiters are in such a demand that they too are scarce, which means their fees have never been here.
[00:53:17] In house tech recruiter, salaries are up about 30% organizations looking for help in cloud and cybersecurity positions have increased fees. They're offering two recruiting services to as high as 45% of the first year salary. Isn't that something that's a Robert half. I should have them on the show. They have been on a few times in the past, this particular lady who left her job, where she was always being courted and started freelance recruiting before the lockdown back in 2018.
[00:53:55] But there are big challenges are frankly going beyond finding just regular humans. The New York times says is that people are talking to potential hires. The recruiters have a big picture view of just how quickly the market is moving. And they've got to course take that and translate it into something that hiring managers would understand.
[00:54:17] And that's a fine line. Between, Hey, I'm trying to help you out here. You really should pay attention. And this is a hard sell right solely. It's a really interesting line. And we're also finding that of course of the candidates themselves are getting a lot of money. Salaries are way. Pop and for a good reason, people are in demand, especially if you have the skills.
[00:54:44] And so many people just don't want to work anymore. I have a couple of ways. I've looked at this over the years. I have what I call the McDonald's test. I don't think I've been to McDonald's in more than a year and I was on a road trip at the time, but it's how good is the service at McDonald's?
[00:55:02] Because if typically the service at whatever retail store you go to is pretty good. It usually means, wow. People are looking for jobs and it's hard to find a job. So you've got basically overqualified people working there on the other end. People who are working in the customer service retail space, which unfortunately, that's your face? That's your company. The people that answer the phone or the talk to your customers, those are the people who are out front. So in dealing with those people, w are they the best or the worst? If there are a lot of open positions while typically, and I hate to say this, but typically they're not your best employees.
[00:55:49] So that's kinda my McDonald's test. Did I get great service at McDonald's or Wendy's or burger king or at the mall? Or did I not get great service? And right now, We're not getting great service, any of those sorts of places. It's actually been more than a little frustrating. And sometimes even at the local coffee shop, it's been a little frustrating.
[00:56:10] The other thing, this is surprised me. Th this was this week right now. I've never been a. Another words, just in other words I, it doesn't matter to me if someone's younger or older certainly you can get to a age where there's senility. The other obvious problems with mental function look at president Biden, frankly, and some of the issues he has at least from time to time.
[00:56:38] But other than that, I'd never have. So I was really surprised when I was reading an article that. And it was talking about your resume if you want to get hired. And I'm going to run through some tips here because I spent some time doing some more research on this. You guys know, I'm not a spring chicken.
[00:56:58] I'm not an old man. The brain's obviously functioning just fine. And that's a good thing. Probably will be well into my eighties. Hopefully nineties that's been the history in my family. I at you're 60 years old, even 70 years old, you still got a lot of good years left in you. So when I'm looking at this and saying, okay, I, what I do is what's called a fractional Cecil, fractional chief information security officer for businesses.
[00:57:28] So what I do is I go into a business part time because I limit myself to somewhere between three and four. Customers at a time. And I have a team behind me that helps with all of the paperwork, the documentation, for all the compliance and everything else. It's out there. And as I'm doing all of this stuff for the company I'm bringing them in compliance with the cybersecurity regulations and in a lot of industries, if you're not in compliant, you're in big trouble.
[00:58:00] Okay. Then that makes sense. I think to most people. So I was thinking, okay, how can I promote my fractured? Chief information, security officer stuff. I tied it up a little bit of my LinkedIn page. I really got to get some stuff together on my Craig Peterson page and mainstream page as well, which is my company.
[00:58:21] But I am, I've done what I've done. So I started doing a little research saying what sort of stuff should I have out there on LinkedIn or other places? And this is where I really got surprised. And this is where the aid just stuff comes. And that is. Everybody. And I did a whole bunch more research on this and everybody says if your older do not even put dates on the resume of when you did things, don't put anything on the resume.
[00:58:51] That's more than 10 or 15 years old. And if you've got experience from back then, like I do, I could go in and be a cobalt programmer today. I did a lot of COBOL goading back in the seventies. IBM assembler. I did a lot of that. I even did 65 0 2 assembler for those that might remember that chip.
[00:59:10] And I've done a lot of kernel work over the years. See is my language of choice and was for years as I maintained and developed code for the Unix kernels. So all of that. Out the window. And what you do is you put it under additional experience. And even if you're saying, Hey, listen I've been doing this.
[00:59:30] Like I've mentioned to you guys before that I have what, over 35 years of cybersecurity experience and it's legit, right? You guys know I've been helping to develop the internet since the early 1980s, like 81 is when I got going a little bit in 83 is when I was into it pretty much full time. But apparently that's unknown nowadays.
[00:59:55] So instead of saying, Hey, listen, I've got 40 years of actually I've got closer to 45. I started in 75. I think it was in networking. IBM, networking, the old RJE and stuff. That's a no. I should say 10 plus years of computer network experience, because apparently what's been happening is these machine learning tools that hiring managers are using our age just now businesses are using them because of this problem we just talked about here from the New York times, recruiters are even getting hard to find.
[01:00:37] And employees are some in some towns, some cities wages are up 10% in the it area, just in general, let alone cyber secure. So you've got to go through automated systems now, as opposed to a person that's always been tough dealing with HR because HR, they, they don't know the business. They certainly don't know the jobs.
[01:01:02] They just got some bullet points, outlines that they're working with. So w we'll talk about this more. When we get back, I'm going to go through some points here, Korn ferry, and others have a lot of good points. And as I said, we should probably try and get Robert half on at some point they're local here.
[01:01:19] So anyways, visit me online, sign up right now, Craig Peter sohn.com and stick around. Cause we've got a lot more to go.
[01:01:28] We talked a little bit about the jobs, what it looks like out there, what recruiters are doing. I'm going to review here now the resumes, really? What should you have on them? Particularly if you're a little. Older like me.
[01:01:44] New York times. Great article about this. And I am also going to show you this other little article from wired here. We're going to go full screen for those of you watching here online, but the tech companies are really getting desperate. This is a chief economist over Dorsha. Published in a report saying the people are resigning at the highest rates since 2009.
[01:02:14] Huge numbers are leaving the labor market entirely and more than 80% do not want a job. The highest on record since 1993. That's absolutely amazing looking at these numbers. So this whole great resignation as it's called has really widened the gap. Let me make these, this text a little bigger for you guys.
[01:02:39] And there have been some huge gaping holes. In the workforce out there. S I T in general is really looking for people big time, cybersecurity, also looking for people. And I'm in the process right now of hiring a couple more. And let me tell you, it's more difficult than it's ever been before. In it alone.
[01:03:05] This, again, this is according to wired. 31% of workers actively sought out a new job between July and September last year. That's the highest amongst all industries, according to Gartner guys that make all this, these studies that they sell to businesses, data from global. Knowledge found 76% of global.
[01:03:27] It decision-makers are dealing with critical skills gaps on their teams, multiply the problem across other tech roles. And it's clear that there's a massive skills shortage and it's just amazing. They have. Sign on bonuses on top of sign-on bonuses, they're trying to move. Hey, we've got better snacks.
[01:03:49] And Facebook does out there in the bay area of California. They're having people working from home now. It's Hey, if you want to work from home, you can. Most people are w one of my sons just got a job. He. Performing kind of a CSO function. Like I do. He's worked with me for more than 10 years and that he is just working from home.
[01:04:14] He's never actually stepped foot in the office and he has been doing everything virtual, including the whole interview in process. Absolutely amazing. So they're calling this stuff a golden. Hello. In the business already saying, Hey, I didn't get one of those. Yeah. Cause you've been working there for five years, but everyone internally recognizes it's an unusual situation.
[01:04:40] And for us to continue to grow, we need to be. Competitive there's sign-on bonuses and they found those have not been effective in the it world because candidates are looking to maximize the opportunity to get much higher salaries elsewhere. Now, I did a proposal. I'm working with a company right now, and I did a proposal for them to provide some of these fractional chief information security officers.
[01:05:08] Function. I'm helping to define where they need to go, how they need to get there. I'm doing all the documentation on everything I'm working on, the HR policies everything, including securing the networks, helping them get the hardware, running it, renting them stuff right off the bat so that they can secure themselves very quickly.
[01:05:27] Whole bunch of stuff that I'm doing for. And it, frankly, I think it makes a lot of sense, but how could they possibly hire somebody like me? How could they hire someone like my son? So I went online to glass door. You might know about that website, glassdoor.com. It lets you check out businesses. What jobs might they have open and look at reviews from an employee's standpoint of.
[01:05:57] Glassdoor is pretty good for that. And I looked at salaries right now. Somebody like me, that is a CSO makes between 250 and $900,000 a year, depending on the size of the county. Now that's real money. Last time I checked, even with the inflation that we're looking at right now, I don't know. Maybe I won't keep up with it.
[01:06:23] I saw some inflation numbers. Of course, they move these out of the consumer price index because it would make it look bad. But some of these inflation numbers are over 20%. It's just not. So thank a salary, 250,000 to just shy of $900,000 a year. Salary. Plus load, which you have to add normally what about 30%?
[01:06:48] And then plus all of the equipment, plus the CSO needs a team, everything else. This is a huge problem. And they need to be hiring people to fill those jobs they use. These are just amazing. Permanent remote positions in the us doubled from 9%, 18% during the last quarter of 2021 doubled in the last quarter of last year ladders.
[01:07:18] And. All on jobs. This is according to the ladders. Okay. And it could increase to 25% by 2020 since making the transition to remote. First, we have been able to broaden our hiring options globally and not be restricted to a talent pool in one area. Now that's an interesting thing too, and that presents some interesting problems.
[01:07:42] It's one thing to manage people who are out of the. Upbringing as you are that have the same standards that you are and hiring somebody from somewhere else in the world, they're going to have different expectations. And boy, have I found that by hiring teams in India, Russia, and the Philippines, as well as the us.
[01:08:08] Big differences. So you gotta be, you gotta be careful with all that. Okay. So I promised I would get here into resumes for people like us, right? This is not what they say. And this is particularly interesting to me because again, I'm still working and I do it on a contract basis, obviously. I provide these services.
[01:08:29] This is something I think that applies to me too. So I'm pulling up a page. You can see on the screen, this is from the muse.com and it's called smart moves, age proof resumes for older workers. Okay. And they have four of them set up and they've got a nice picture of a lady. Looks like she's working from home with age, comes, wisdom and experience.
[01:08:51] That's why I was shocked. When I saw what was going hot and right. Where they were going ahead and saying, don't put anything on your resume. That makes it look like you're older. Okay. The quote here is age-ism is an unfortunate and very real part of the job search for older workers. And for some, it can start to creep into their experience as early as their forties.
[01:09:17] Isn't that incredible? Absolutely incredible. It's, I kinda dealt with this way back when, in the eighties, because I was younger then obviously than I am now. And there's this impression, at least there was, and it seems just still be around. But somehow if you're working with newer technologies, you need young people to do.
[01:09:40] That is not true. As I've said a million times, there's only a few ways that you can code something. So if you're a programmer and you want to solve a problem, there's really only a few ways to do it. In fact, there's books published with algorithms. That's the. Programmed stuff, right? The core of the programming that show you how to do things.
[01:10:04] So w we'll be back in just a minute, take a minute. Visit me online. Craig peterson.com. I love to see you there. And when we get back, we're going to finish this discussion, but it's an important one for employers as well as employees here, because I think many businesses are making a huge mistake. Craig peterson.com.
[01:10:32] We just talked some more about hiring. Age-ism the problems that come with that for both the employer and the employee. And we're going to get now more into this from the muse. We're going to talk about the four things you should be doing with your resume.
[01:10:48] There's there's a lot to be said for having experience. I mentioned about how businesses who are hiring programmers should really rethink the idea of hiring the young guy that knows the latest programming languages.
[01:11:07] Because again, There are so many things that you need to know besides how do you code this line? It's what Google did for many years. It probably still does. They don't want you to necessarily write a program in go, which is Google's latest, cool language, but they want you to solve a problem. They want to see your problem solving skills.
[01:11:32] How are you going to do it? Nobody has more skills than someone that's been doing that for decades. Again, there's only so many ways to program something. I don't care what language you're using. We used to have a saying, you can write COBOL in any language, but it's true. That's all we used to say.
[01:11:53] So when it comes to it in general, the older the person is the more experience they have in the field. The better off they're going to be with your company. Because again, there's only so many ways to break into a computer. Yeah. There's the latest, greatest virus out there, but managing people, managing expectations, working with senior staff, doing presentations for investors.
[01:12:23] That's the sort of thing that takes experience. How do you get that experience? There's only one way and that's to get the experience. It takes time learning a new programming language for a programmer, not a big deal at all. Again, there's only so many ways to do something and a programmer like me.
[01:12:41] That's done a lot written hundreds of thousands of lines of code, and at least a dozen computer languages. Pick it up. A new language is easy. I picked up Python and was able to be programming in it. Using API APIs online, all of the newest ways of programming and interfacing with other backend systems.
[01:13:03] I was able to write something that was putting together a whole bunch of cybersecurity stuff from scratch in the matter of a couple of hours on a language I'd never used before. Okay. How do you deal with that? It's the question of the hour, right? So let's have a look at this article here from the muse.
[01:13:24] They've got some suggestions for us. No. If you've been in the work case for workplace, excuse me, for decades, you've got a lot of experience, but putting it all down can be a real liability. I remember I used to have a a dossier. I had a resume, which was like a one pager. Then I had a dossier. The one on for 30 plus pages of all the things I had done.
[01:13:51] I wrote some of the very first I designed and implemented and used for a customer, some of the very first firewalls ever made routers, load sharing. But do I want to put that all on the resume? Probably not, but I understand that technology extremely well. So the resumes don't have to be a single page, but it's saying, remember it doesn't have to be a memoir.
[01:14:19] It doesn't have to be like my dossier going through everything to prove your worth. And what they're saying here specifically. This is a Gary Sussman. It's just a marketing tool whose sole purpose is to land you an interview. It doesn't have to be exhaustive and comprehensive just has to show that you can solve the problem.
[01:14:40] The hiring manager is hiring someone to solve and the beauty right now, again, if you're in the it, if you're in cybersecurity is they need. People. So it's going to be easier to get through. And if you are an older person who has learned a bit about cyber security, maybe taken an online course or two, that you have a much better job or a chance of getting hired for job than you probably have ever had.
[01:15:06] Okay. It goes on and on employers are most interested in how your recent work ties back to the job that you're applying for rather than your experience 15 years ago. Okay. That makes sense. So dedicate more resume space to detailing the positions you've held over the past to 10 to 15 years that are related to the job.
[01:15:30] Number two, do not date yourself. No. I mentioned earlier in the show that most businesses now are using some form of machine learning call it artificial intelligence, whatever you might want to call it, but they are doing the initial cuts. So they're looking for buzzwords that's for sure. Okay. And.
[01:15:53] What they're also looking for is saying, okay this guy's got more than 10 years experience. Who's got 35 years of 40, 45 years of experience in this, so do we want to hire them or are they just burned out? They don't want to do it anymore. What we're finding is the younger kids are definitely get burned down older people, not so much.
[01:16:15] We do what we love. No matter your age here. So Sussman explains that when he included, as number of years of experience, hiring managers told him he was too qualified, which he interpreted to mean they couldn't afford to pay someone his age, what his skills and experience were worth. He had better luck when he focused on more reason to experience and made his age less obvious.
[01:16:40] And if you've heard any professional certifications don't list, the year the certificate was earned. But do provide the expiration date on those certificates. Okay. A while, including a role you held or diploma you earned two decades ago are obvious signs. You're an older worker, there's other subtle clues, older professionals as sometimes.
[01:17:01] As lacking technology savvy. Do you guys think that I lack technology savvy, right? No. When the FBI InfraGuard program needed someone who knew technology could run technology and run their training programs, who did they turn to the FBI InfraGuard program? MI. Okay. So these sorts of assumptions, many people are making are dead wrong.
[01:17:29] I made no, I made sure there's no indication my agent, my resume, no mention my graduation year, no old school email addresses. If you have AOL Yahoo hot. Ditch it open and GML account. Once you've gotten that new email address added to the top of your resume, along with your mobile phone number and the URL to your LinkedIn profile, that's how they're hiring nowadays.
[01:17:52] You don't really need to put your physical address in any more, but you could put in your city and state. But remember, after the lockdown, a lot of people are working remotely and a lot of people have taken jobs and have never. Even gone to the office. And I used, my son is at example earlier he recommends removing all mention of outdated or standard software knowledge.
[01:18:15] This is an interesting point and a potential problem. I mentioned earlier. That I did a lot of cobalt programming back in the day. A lot for banks, market research companies and others. We were sown to COBOL. We wrote an assembler in COBOL. Okay. If you know what that means, that's the opposite of what you normally would do.
[01:18:38] Okay. Here's the issue I want to bring up. There are still COBOL applications out there, and it is very hard to find somebody that wants to write in one of these older programming languages or maintain some of these older programming languages. Okay. So that's the catch 22. Lean into your resume gaps.
[01:19:02] It says where as some older workers have to overcome the perception that they have too much experience, others need to explain a gap in your resume. If you stepped out of the workforce to raise children, to care for parents, or have been unemployed due to layoff. You might be wondering how do you handle it?
[01:19:20] Hiring managers are familiar with resume gaps, so it's not necessarily a cause. So what he's saying here is put volunteer experience in to the gaps. So you were helping somebody out, maybe you worked in a family business. There's things like that are not negatives. Highlight your achievements.
[01:19:42] This is the main thing here. Okay. I've seen this again and again. Older workers might feel intimidated about the job search process, but you've got a credible ACE in the hole that you can confidently present database examples of how you've delivered the delivered impressive benefits and solutions for your employers over the span of your career.
[01:20:06] This is true. Everybody. I don't care if you are 20 years old entering the labor market, or if you are 80 years old, still in the labor market, letting them know your success as what you've done. So for instance, for me as a fraction, Chief information security officer. I can talk about all of the companies that I've done incredible work for and what it's meant to them.
[01:20:36] In some cases, I have saved them from the brink of bankruptcy because of money stolen from operating accounts and because of ransomware and other types of malware, intellectual property theft, just on an. So he gives an example here, I think is pretty good. He says, instead of saying responsible for marketing materials and event promotion say created marketing materials and promoted events through social media, boosting attendance by 80%, over six month period.
[01:21:11] So you see what he's doing. Instead of responsible for keeping records to track contractor costs say developed and implemented a new record keeping system saving the company $12,000 per year in contract costs. You might include summary statements. I've always done that at the top of the resumes to outline what it is.
[01:21:33] I do what I can do for them. This whole thing. It's easy to feel overwhelmed. It's a little disconcerting when you're trying to do a job search. I know that just watching some of my kids just get, looked over. I have another one that's pretty high up in a business and she's been. Overlooked she's applied for jobs and came down to the last two people.
[01:22:01] She was one of the people, and I think the last three times she was overlooked. So you gotta be careful of that. And also because there's so much money out there right now, for people that are hiring work hard to keep the employees you have. That's it for today. Make sure you visit me online. Craig Peter sohn.com.
[01:22:23] If you have any questions, I'm more than glad to answer them. I get emails every day. Me, Me@craigpeterson.com and I'd be glad to help fill in the gaps. Take care everybody. Bye-bye.